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25 years on LogicLogicMagic® has never been more needed or relevant.
Everyone needs a code, set of beliefs or North Star to hold that true course when currents of confusion collide. For the past 25 years...

Alistair Ross
Jan 13, 20209 min read
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Go swimming for ideas.
I'm often asked the question 'Where do you get your creative ideas?'. In marketing and advertising, the best ideas always come out of...

Alistair Ross
Jan 14, 20203 min read
149 views
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Don't judge a bloke by his cover.
I am a white, male creative director. On the face of it, the antithesis of diversity. I tick no boxes and fill no quotas. But perhaps...

Alistair Ross
Oct 6, 20163 min read
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